tatcha.com
Last scored: 17 May 2026Overall rank #2#1 in Beauty & Skincare
You're in the recommendation â not always the winner.
Agents include you in shortlists and can justify the recommendation. You win a meaningful share of AI-assisted purchases. The gap to close: strengthen differentiation, add AggregateRating schema, and publish your agent governance docs to push approval rates past 65%.
Human approval gate
Estimated agent purchase approval rate
Agent action
Agents surface and recommend your products â but gaps in governance and competitive signals limit how often buyers approve.
Overall score
Confidence: medium
Dimension breakdown
Top 3 improvements needed
Add a clear differentiator statement, a comparison page, and AggregateRating schema
Agents need to justify recommending you over rivals — without proof signals and differentiation, they won't.
Align your business name, phone, and address across your site, Google Business, and LinkedIn
Inconsistent entity signals reduce agent confidence in your brand identity.
Build citations in AI-indexed content: press, directories, and review sites
If Claude, ChatGPT, and Gemini don't know you exist, you won't get recommended.
Score history
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